Regardless of whether you’ve decided to create your own website or if you are fully committed to starting your own online business, you’ve got to budget as it can get expensive. With the economy in the condition it’s in, it’s a good idea to keep things as affordable as possible, which probably means you won’t have an IT department to help you out in the beginning.
This is why you need to learn how to use WordPress. WordPress websites are the most affordable options for business owners on a budget.
Eliminate Marketing Firms and IT Departments
Marketing firms and IT departments help business establish their web presence in tremendous ways, but this comes at a very hefty price. But, how many small business owners do you know that have this kind of support staff? You can do it on your own with WordPress websites. Best of all, learning how to use WordPress isn’t that difficult either.
WordPress is the perfect platform for virtual assistants looking to create their own website as it is extremely user-friendly and cuts out the time and expenses most business owners pay to have a website created for them. In fact, you can actually have your website up and running within a few hours of starting!
Try It Out First
It’s understandable if you want to “test drive” WordPress first. WordPress lets you do this. You can create your WordPress websites for free and go about establishing and registering your own domain later.
Installing WordPress is easy as most providers offer a one-click solution, which automatically transfers all of the information on the test site to your new domain.
Customization Is Easy
As previously mentioned, WordPress is the most affordable option for business owners, especially sole business owners like virtual assistants. There are hundreds of free themes to choose from and limitless plugins, allowing you to fully customize your website by adding the individual pages you need for full functionality.
In addition, you can also track a number of things on your site such as how many visitors you receive in a day, how users are landing on your page, the site popularity and more! This information is important because it allows you to turn visitors into returning visitors/customers, which is why virtual assistants who use and understand WordPress have an advantage over those who don’t.
Build Customer Loyalty
WordPress helps business owners build customer loyalty through its free themes and easy customization process. You can establish your brand instantly by placing your business logo on the site, as well as, showcasing any products and/or services you offer. Visitors can even sign up to receive a newsletter through your WordPress websites.
Correctly managing your online presence (or website) is just as important as managing your offline presence. In order to successfully grow your virtual assistant business online, you’ve got to make your website user-friendly, informative, personable and professional. WordPress is the answer!
I’ve got a free WordPress Setup checklist to help you include all the important features of a great site! Check it out!